In terms of business functionality, there are an array of apps that can put detailed stockmarket information at advisers’ fingertips, help them calculate client tax liabilities, or even manage client portfolios on the move.
Some fund providers have also launched apps with advisers in mind, offering live fund prices, performance data, interactive charts and market insights. Push notifications, when used sparingly, provide personalised alerts from instant breaking news on topics, whether they are stock prices, indices movements or breaking industry news.
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Anna Lawlor is director of Social i Media
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